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Over a Decade of Experience

Creating the best user experience and added value in the technology-based businesses

Passion and Perseverance:

The Story of SabaIdea

Our story began in 2004 when there was only three of us. We started with high hopes and aspirations to create something of value to the Iranian Internet users. The first fruit of our endeavors was the advent of cloob.com, the first Iranian social media. After that we expanded our services by creating SabaVision, our digital marketing agency to monetize Cloob's traffic. In only a few years SabaVision grew into Iran's largest digital marketing platform.

In a later stage in 2007, SabaIdea bought MihanBlog and further developed it into a powerful blogging tool.

It was in 2010 that we were attempting to develop a video sharing feature on Cloob. We thought it had such a huge potential that could be an independent service, hence aparat.com was born. Aparat soon grew exponentially and become our hero product.

Further to our efforts to build specialized and popular social media, we created lenzor.com an Iranian photo sharing service. As an online VOD platform, filimo.com is our latest product which was developed in early 2015. As this way our story goes on...

History of SabaIdea Products

Over a decade of experience

  • Launch of Cloob

    Jan 2006

  • Launch of SabaVision

    Jan. 2007

  • Acquisition of Mihanblog

    Dec. 2007

  • Launch of Aparat

    Feb. 2011

  • Launch of Lenzor

    Apr. 2013

  • Launch of Aparat Kids

    Dec. 2014

  • Launch of Filimo

    Feb. 2015

Our Vision

Creating the best user experience and added value in the technology-based businesses

SabaIdea envisions to create the best user experience and added value in the technology-based businesses, not only as a pioneer in the IT sector, but as the most popular knowledge-based company in Iran.



Our Mission Statement

Offering sustainable and valuable technological services based on popular platforms

SabaIdea Instagram

Our Core Values

Optimism & Ambition

Optimism & Ambition

Honesty & Fairness

Honesty & Fairness

Hard work & Team spirit

Hard work & Team spirit

Doing the right thing

Doing the right thing

Our Core Objectives

Providing effective, popular and high-quality services

Providing effective, popular and high-quality services

Building a smart and agile company which has a friendly working environment

Building a smart and agile company which has a friendly working environment

Creating maximum added value

Creating maximum added value

Having an active presence in the regional markets

Having an active presence in the regional markets

SabaIdea in the Press

BBC News
CBC News
Aljazeera
Economist
WSJ
BBC News
CBC News
Aljazeera
Economist
WSJ